DRAGON BALL Z - Dokkan Battle Campaign

We had 3 objectives for our DBZ Dokkan Battle campaign - to reach new users who have never played the game, to improve the DAUs, and to draw back lapsed players.

Get ready for Earth-shattering creative! We created a short TVC and Online Trailer using a green screen Live Action creative, showing off the game mechanics in a light-hearted and knowing way.

We hate to brag, but our Trailer went on to do so well on TV that they ran it more times than was originally planned!


We’re not just Maverick by name. If you’d like to discuss potentially working on a similar campaign for your game or would like advice on the best approach for you, then please don’t hesitate to get in contact at shanzay@maverickmedia.co.uk.