Maverick were thrilled to work on the launch of SEGA’s highly anticipated Aliens vs Predator game - following on from the success of our acclaimed work on Bayonetta. We created the flagship TV and cinema commercials for the US and Europe, plus a Heritage Trailer and Developer’s Diary, helping this product to become the fastest selling game of 2010 so far, and the fastest ever selling game for SEGA.

Maverick’s Creative Team worked very closely with SEGA and Rebellion, often working and editing alongside them onsite, to make sure we included the most beautifully constructed (and gruesome) cinematics and original and exclusive interviews. It was a huge privilege to secure Lance Hendrikson, an iconic figure from the Alien and Predator movies, to add his voice to our Developers’ Diary.  As with all Maverick productions, we did extensive research to make sure our creative work would resonate with the audience, delivered the excitement of the game and the brand message.